No matter about the rights or wrongs of my following statement......it is a fact that you are judged by others after only a few fleeting seconds of visual contact.
The same is true of both a person to person encounter, and also of the first time a customer is seeing your business. For this reason alone it is of vital importance that you keep your signage, entrance ways and reception area in immaculate condition.
Also true to ensure that the personnel on the front desk or near a business entrance are the best you have and looking fabulous all the time.
All too often, I walk into a business and see deliveries still waiting to be moved, or signage damaged and not fixed, bulbs missing in light fittings. Small details which indicate that nobody cares.
Look at your business with first impressions in mind.
